What is MDF management?

What are MDF programs?

Market development funds (MDF) are a resource that a vendor grants to its indirect sales channel partners to help the channel with sales and marketing programs. The fund may be monetary or knowledge-based. Marketers within channel partner companies use market development funds to support a range of initiatives.

How do you use MDF funds?

Market development funds (MDF funds) are a great way to subsidize your partners' marketing expenses with programs and branded messaging aligned to your standards.1Invest in Software to Track Results. ... 2Develop an Incentive Programs. ... 3Sponsor a Customer Event. ... 4Allocate Towards Long-Term Strategies.

What is Intel MDF?

Marketing Development Funds (MDF) are provided to qualifying accounts for sales and/or marketing activities promoting Intel-based systems, products, technologies, or brands. Contact your Intel Account Team representative or email [email protected] for program details and eligibility.

What are co op marketing funds?

Co-Op Marketing Funds can be set to accrue based on local reseller partners' percentage of sales. These funds are typically used to reward or incentivize local resellers — by tier, class, region or individually — based on their level of sales performance. MDF may be issued to local resellers in advance of sales.