What do you mean by data platform?

Question

A data platform is an integrated set of technologies that collectively meets an organization's end-to-end data needs. It enables the acquisition, storage, preparation, delivery, and governance of your data, as well as a security layer for users and applications.

What is common data platform?

Enter the Common Data Platform (CDP): a uniform data collection system for structured and unstructured data featuring low-cost data storage and advanced analytics. In this article, I'm going to define the components of a CDP, and where it stands alongside the traditional enterprise data warehouse.

Why is a data platform important?

The ultimate value of a customer data platform is to provide a unified omnichannel view of first-party customer data for marketers and the ability to activate that data for real-time customer engagement.

How does a data platform work?

A customer data platform (CDP) is a platform used by marketers to collect all the available data about the customer and aggregate it into a single database, which is integrated with and easily accessible from a number of other marketing systems and platforms used by the company.

What is a good data platform?

The GoodData platform is a cloud-based end-to-end analytics tool for capturing and loading data from numerous and diverse data sources and then enabling users to build metrics, create reports and dashboards.

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